Cross-brand map — Jun 2026

Elsewhere

Three brand identities, one ecosystem, all my online surfaces.

§ 01

Professional

Anuthin Danoi — canonical identity.

What employers, advisors, and journals find first.

§ 02

Personal

Palm — photos & vet-student life.

Friends, classmates, casual followers — deliberately separate from professional.

§ 03

Gaming

KCraft — Minecraft creator brand.

Separate creator identity, gaming audience, not professional context.

§ 04

Ecosystem

CUVETSMO Labs — 11 sites, one umbrella.

cuvetsmo.com is the anchor — each sub-site is a vertically-scoped product

  • cuvetsmo.com

    WebCUVETSMO anchor — Utility & community hub for the CU Vet Student Council

  • labs.cuvetsmo.com

    CUVETSMO Labs — Experimental-tools hub — Imaging, Web3, AI, Robotics labs in one place

  • ai.cuvetsmo.com

    CUVETSMO AI — Thai-first vet AI assistant — ask, note, review, plan

  • imaging.cuvetsmo.com

    CUVETSMO Imaging — In-browser DICOM viewer with AI overlays — Norberg, VHS, occlusion

  • source.cuvetsmo.com

    CUVETSMO Source — Verified Thai medical knowledge — provenance-first, faculty-approved

  • news.cuvetsmo.com

    CUVETSMO News — Community media for CU vet students — articles, interviews, events

  • se.cuvetsmo.com

    CUVET Student Engagement — Student quality-of-life division — voice, wellbeing, faculty bridge

  • forms.cuvetsmo.com

    CUVETSMO Forms — The smoothest form builder for vet students — surveys, staff, pre-orders

  • web3.cuvetsmo.com

    CUVETSMO Web3 — Web3 playground + creation platform — Learn, Play, Build, The Lab

  • vettobe.cuvetsmo.com

    Vet to be — Internship-experience archive — search, review, manage rotations

  • docs.cuvetsmo.com

    CUVETSMO Docs — Developer docs — architecture, onboarding, succession guide

§ 04b

Beyond vet

Independent ventures — same builder, different problems.

Outside the vet world, shipped on the side

  • tipjai.com

    Tipjai / ทิปใจ — Streamer donation platform — on-screen alerts, PromptPay direct, 0% fee

  • arnfa.vercel.app

    Arnfa / อ่านฟ้า — Weather-aware trip decision engine for Thailand

  • miraclepassbook.vercel.app

    Passbook / สมุดบันทึกการเงิน — A clean personal-finance notebook

§ 05

Why

Three brands, one entity, cross-linked via Schema.org.

Each brand optimizes for its own audience. A vet researcher doesn’t need to scroll past Minecraft videos to find my CV. A gaming fan doesn’t need to skim scientometric papers. Each brand can be strong in its niche without diluting the others.

All three are cross-linked — Google’s entity recognition links them via Schema.org sameAs declarations and shared canonical signals — so the underlying person is discoverable from any direction. But the surface UX is brand-distinct.

Architectural reference: Lex Fridman, Hank Green, and Linus Sebastian patterns.